All posts from: October 2008
It consists of a competition to win the rock’n’roll weekend of a lifetime in the UK, various related store GWP incentives, window displays, POS, e-flyers, 10 different versions of a campaign microsite… some grey hair, bags under eyes and a higher than normal blood pressure.
Sushma Sagar is a fashion brand marketing specialist with over 10 years experience developing iconic brands.
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