The Gotham Report

Berit pic - to useCurrent New York resident Berit Eis has worked in the retail industry for as long as the Wonderbra has been supporting women.

With a strong international understanding and flair for fashion - born in Denmark, lived in London for 15 years and travelled the world looking for the perfect handbag (and cocktail) - Berit has spent her career working as a Merchandiser/Buyer for various International brands as well as teaching at London College of Fashion.

Blog: Is it all in the name?

Blog: Is it all in the name?

On the big screen in the amphi theatre at F.I.T. the headline read "Turning a passion for life into a penchant for business ... the second time around".

  • Published:20 November 2008 09:27
  • Author: Berit Eis
Retailers have jumped on the US election bandwagon.

Blog: Vote-mania

Americans are off to the ballot on Tuesday the November 4 ( I assume the UK have been plentiful introduced to Obama and McCain) and several retailers have joined the election trail hoping to make a buck or two.

  • Published:03 November 2008 11:01
  • Author: Berit Eis
The exhibition is a wonderful showcase for Gothic fashion

Blog: Gothic - the fashion inspiration that never dies.

Gothic: Dark Glamour is the theme of the latest exhibition at F.I.T. (The Fashion Institute of Technology) in New York. The brainchild of fashion historian and chief curator Valerie Steele, the exhibition is a wonderful showcase for Gothic fashion, but not as the mainstream may know it.

  • Published:07 October 2008 09:34
  • Author: Berit Eis
I should have realised that my hand written invites had not arrived in the post for a reason - I am a mere mortal

Blog: New York's alternative Fashion Week

Okay, I should have realised by last week or maybe a few months ago that the hand written invitation from DvF, Marc Jacobs or Zac Prosen hadn't simply disappeared in the post, but as a mere mortal of the fashion world you live in hope.

  • Published:11 September 2008 12:29
  • Author: Berit Eis
If you really want to strut your style in this town your best accessory is a dog, and preferably a well dressed one

Blog: Barking mad fashion

In the last week I have been bombarded by branded emails, ads and magazine headlines stating that the fringed handbag, the riding boot or anything by Coach is the must have accessory for Fall 08. But if you really want to strut your style in this town your best accessory is a dog, and preferably a well dressed one.

  • Published:01 September 2008 09:08
  • Author: Berit Eis
Where did it all go wrong for Gap?

Blog: Has Gap outlived the gap in the market?

After a fortnight of news that has done little for Gap Inc's profile - the European Gap design team axed, second quarter sales down by 5% (and it wasn't good in the first one either), Inditex claiming the crown as the largest clothing retailer in the world and a new Gap advertising campaign for autumn 08 called Create your own Gap (is that because they sacked their designers?) you can't help but ask, has this US retail giant lost its direction?

  • Published:18 August 2008 09:06
  • Author: Berit Eis
An aerial view of New York facing the Garment District

Blog: Fashion doesn't live here anymore?

Since the early 20th century the neighbourhood located between Fifth and Ninth Avenues and 34th to 42nd Street has been know as NY's Garment district, the centre for fashion design and manufacturing in the USA.

  • Published:07 August 2008 15:20
  • Author: Berit Eis