Ecommerce homepage: fashion ecommerce news
Drapers brings you the latest online retail and ecommerce news and features.
News
Bonmarché launches transactional website
Bonmarché, the mature womenswear retailer, will launch a transactional website on April 6.
Richemont makes £350m bid approach for Net-a-Porter
Net-a-Porter has received a bid approach from shareholder Swiss luxury group Richemont, which would value the luxury etailer at about £350m.
Site relaunch pays off at John Lewis
Sales of fashion at Johnlewis.com have doubled since the site was relaunched in September.
N Brown eyes plus-size growth with new brands
N Brown, the home-shopping group, has moved a step closer to cementing its position as a key player in the plus-size market with the launch of two new mail-order brands.
Target tie-up unveiled by Liberty
Liberty will launch its collaboration with US value giant Target on March 12.
Multichannel retailers debate future role of catalogues
Alan White, the chief executive of home shopping group N Brown, has said the ultimate goal for multichannel retailers is to ditch catalogues and concentrate on digital sales.
Ebay to launch specialist fashion channel
Ebay.co.uk is to launch a specialist fashion section on its website within the next two months.
Selfridges soft-launches transactional website
Selfridges has launched a beta version of its much-anticipated transactional website.
Fashion leads online sales growth
Clothing and footwear continued to drive online growth in January, when total online retail sales growth slowed to its lowest annual rate.
Ted Baker integrates systems on web
Ted Baker has integrated its merchandising systems with its website.
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H&M like-for-like sales up 1% in January
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eBay links up with Narciso Rodriguez
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Fashion outperforms in worst January for 15 years
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Figleaves attracts investors
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London Fashion Week to live stream catwalks
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Manchester Fashion Network: The Power of the blog
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M and M Direct sweeps the board at Drapers Etail awards
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Asos taps into plus-size market
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Shop Direct puts 1,500 jobs in consultation
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Sir David Jones steps down as JJB chairman
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Webwatch
Sales are just a click away
A well-thought-out strategy can ensure that pay-per-click advertising is money well spent for etailers
Raise your voice with a blog
Retailers should take advantage of the rising influence of blogs to build a dialogue with their customers.
Model examples of video
Benetton and Diesel show how user-generated video content can be used to engage a target audience
Making wishes come true
A new application which compiles a wish list for web shoppers could convert more site visits into sales.
www.shudoo.co.uk
Created by web designer WickedWeb, Shudoo.co.uk is a clean but effective transactional footwear site. Originally beginning life as Ugs & Kisses, the company was relaunched in February 2009 when the Shudoo site went live.
Translate your business
Tailoring your online proposition for each overseas market is key to getting international expansion right
A helping hand on deliveries
Using a third party to administer the e-fulfilment process could improve overall customer satisfaction
Freedom of information
Allowing customer reviews on your site will give it an authentic feel and engender trust from shoppers
On the web
eu.wranger.com/bluebell
Pushing creativity and innovation to the limit, Wrangler has launched a new Flash-based website for its spring 10 premium Blue Bell range.
www.apc.fr
Premium French denim label APC is known for its clean, basic but on-trend men’s and women’s clothing and accessories, and since its launch in the late 1980s has become a popular label among UK independents.
www.joulesclothing
At first glance this website looks fun and vibrant - all the things Joules stands for.
www.marni.com
Marni is a premium Italian fashion brand that is slowly entering high streets around the world with its own stores.
www.drunknmunky.eu
Relaunched in December, this site is an interactive experience rather than an average fashion site. Designed by Strange Corporation, the design is based on the concept of “Broken Britain”.
Blog - Leon Bailey Green
Selfridges finally online
According to recent external research, which takes data from Google Ad Planner, Selfridges has a higher number of unique monthly visitors earning £50,000 or more than NET-A-PORTER, beaten only by ASOS, Topshop and Harrods.
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Analysis
American idols take to the stage in UK
J Crew is the latest in a long line of US clothing retailers to target the UK. So what’s the attraction and is it worth all the expense?



Shearling jackets will be the outerwear trend of the season"


