Anything that makes taking risks - arguably the only way to fight your way out - harder is a serious problem’
Leon Bailey Green
Leon Bailey-Green is a consultant to online fashion retailers.
Recent activity
Blog Posts (43)
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This blog is two years old... thank you
This blog on Drapers Online started in May 2008 with a post about The Online Fashion Trust Factor. What a couple of years it has been!
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Will the iPad and HP Slate be in (online) fashion?
The iPad is certainly the gadget of the moment, but what opportunities does it, and the soon to be released HP Slate, hold for fashion retailers?
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Selfridges finally online
According to recent external research, which takes data from Google Ad Planner, Selfridges has a higher number of unique monthly visitors earning £50,000 or more than NET-A-PORTER, beaten only by ASOS, Topshop and Harrods.
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Are you happy with your e-commerce platform?
Or are you suffering from post traumatic platform selection stress?
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Was it right for ASOS to leave the Drapers Etail Awards empty handed?
Some of you may have been surprised to learn ASOS, the leading online only fashion store, left the Drapers Etail Awards 2010 empty handed.
Leon Bailey Green contributes to:
Comments (2)
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Comment on: Victoria Beckham unveils spring 10 collection
Wow - it's funny what jealousy does to some people. Lots of celebrities have fashion ranges, but Victoria is in the tiny minority that is being taken seriously. Why do you think she stands out compared to the others? It can't be money/fame as some have suggested, as there are plenty of others who also have that in abundance. Perhaps she has just worked hard? Shock horror. Her hard work started in the music industry and continues in fashion - maybe hard work opens doors, what do you think? I'm just putting that theory out there. Yes, she married a footballer and he's famous. Get over it. Her designs can actually be worn in the real world (for those that can afford them anyway); I just hope that is an inspiration to other designers leaving college, who make things people can actually wear, instead of these crazy designs appealing to such a niche market. Funnily enough, that's where the money is and why she's making lots of it. She works hard and knows her market.
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Comment on: Highlights: Sir Philip Green's interview on BBC2
@Anonymous (3.14pm) - To be fair he did say "you do have to persevere to get product in front of buyers".
