Brandwatch: Canali
More than a quarter of a century after entering the UK market, the Italian tailoring brand is shaking up its business.- Published:19 July 2008 12:33
- Author: Marino Donati
Imitation leaves a sour taste in most brands' mouths, but for Patagonia it really is the sincerest form of flattery.
As it enters its 70th year, the classic British brand is hoping to connect with a new market in the UK.
With its personality-led approach and directional credentials, Folk is making an impact both at home and away.