McQ to launch first stand-alone store
McQ, the diffusion line of Luxury brand Alexander McQueen, is set to get its first ever stand-alone store. According to reports the new store will open in central London in spring 2012.
This is the latest move for McQ since it was bought in-house last year from Italian licensee SINV SpA and is said to be part of a wider strategy to revamp it as a fully independent collection aimed at a younger audience.
Next year the brand is also said to be launching e-commerce through the McQ site.