Drapers - Fashion stylist http://www.drapersonline.com http://www.drapersonline.com http://www.drapersonline.com/magazine/graphics/logo.png http://www.drapersonline.com The Fridja Steamer http://www.drapersonline.com/the-fridja-steamer/5031301.blog http://www.drapersonline.com/the-fridja-steamer/5031301.blog I met Ben Fridja at London Fashion Weekend. He had a very colourful stand of delightful steamers. A good steamer is a stylist’s best friend and I just wanted to know what made Ben get into this steamy business. 20 November, 2011 Talking Shoes with Mechante of London http://www.drapersonline.com/talking-shoes-with-mechante-of-london/5028807.blog http://www.drapersonline.com/talking-shoes-with-mechante-of-london/5028807.blog An Interview with Deborah Lyons of Mechante of London. 6 September, 2011 The Industry - an interview with MD, Courtney Blackman http://www.drapersonline.com/the-industry-an-interview-with-md-courtney-blackman/5028132.blog http://www.drapersonline.com/the-industry-an-interview-with-md-courtney-blackman/5028132.blog The Industry - ‘Network & Expert’ 12 August, 2011 Hemyca - Ecolux and Age UK http://www.drapersonline.com/hemyca-ecolux-and-age-uk/5027928.blog http://www.drapersonline.com/hemyca-ecolux-and-age-uk/5027928.blog Hemyca - Ecolux and Age UK 7 August, 2011 Under Cover with Squid London http://www.drapersonline.com/under-cover-with-squid-london/5026825.blog http://www.drapersonline.com/under-cover-with-squid-london/5026825.blog The colour changing umbrella! 30 June, 2011 An Interview with Verónica Moncho Lobo http://www.drapersonline.com/an-interview-with-vernica-moncho-lobo/5025383.blog http://www.drapersonline.com/an-interview-with-vernica-moncho-lobo/5025383.blog In March of 2011, Verónica Moncho Lobo launched her own boutique in London’s Belgravia on Elizabeth Street . What's next for her? 17 May, 2011 The Return of Salon Evening with Luella Bartley http://www.drapersonline.com/the-return-of-salon-evening-with-luella-bartley/5024788.blog http://www.drapersonline.com/the-return-of-salon-evening-with-luella-bartley/5024788.blog “We all care about fashion, culture and literature and we want to elevate the debate about these things we love – which, too often are dismissed as trivial and superficial (fashion) or excluded from the canon for being ‘domestic’ (female fiction).’ -Pamflet 24 April, 2011 Alice Palmer - The One to Watch http://www.drapersonline.com/alice-palmer-the-one-to-watch/5017723.blog http://www.drapersonline.com/alice-palmer-the-one-to-watch/5017723.blog Alice Palmer is the one to watch. Her work is somewhere between Missoni and Issey Miyake. She’s taken knitwear to a whole new level! 29 September, 2010 The Art of Being By Elizabeth Emanuel http://www.drapersonline.com/the-art-of-being-by-elizabeth-emanuel/5016874.blog http://www.drapersonline.com/the-art-of-being-by-elizabeth-emanuel/5016874.blog The designer Elizabeth Emanuel may have been off your fashion radar for the past decade but she’s back and showing at London Fashion Week! 6 September, 2010 Business of Fashion Takes You Behind the Scenes with Natalie Massenet http://www.drapersonline.com/business-of-fashion-takes-you-behind-the-scenes-with-natalie-massenet/5015557.blog http://www.drapersonline.com/business-of-fashion-takes-you-behind-the-scenes-with-natalie-massenet/5015557.blog What was most interesting about seeing Natalie Massenet is her attitude - so many Businesses lose focus about their customers and their employees, focusing instead on their business, their bottom line. 26 July, 2010 Elle Collections http://www.drapersonline.com/elle-collections/5015437.blog http://www.drapersonline.com/elle-collections/5015437.blog I’m always excited to see the new Elle Collections and of course I’m always happy when one of the designers I work with gets a mention in it! 22 July, 2010 Designer Watch - Nancy Van Ostren http://www.drapersonline.com/designer-watch-nancy-van-ostren/5015287.blog http://www.drapersonline.com/designer-watch-nancy-van-ostren/5015287.blog Nancy Van Ostren wanted to be a designer since she was 6. Her influences were Barbarella and Flash Gordon! 19 July, 2010 200 Independent Stockists - Charming! http://www.drapersonline.com/200-independent-stockists-charming/5014808.blog http://www.drapersonline.com/200-independent-stockists-charming/5014808.blog An interview with Sue Hadi who is the Marketing Director for Charming. Charming have just launched with their first season (ss10) and have already racked up over 200 independent stockists! 5 July, 2010 Zandra Rhodes Handbag Collection http://www.drapersonline.com/zandra-rhodes-handbag-collection/5014562.blog http://www.drapersonline.com/zandra-rhodes-handbag-collection/5014562.blog Zandra Rhodes Handbag Collection 27 June, 2010 Dazed & Confused founder Jefferson Hack speaks with the Business of Fashion http://www.drapersonline.com/dazed-and-confused-founder-jefferson-hack-speaks-with-the-business-of-fashion/5012654.blog http://www.drapersonline.com/dazed-and-confused-founder-jefferson-hack-speaks-with-the-business-of-fashion/5012654.blog Dazed & Confused founder Jefferson Hack speaks with the Business of Fashion 30 April, 2010 Gil Carvalho's Back! http://www.drapersonline.com/gil-carvalhos-back/5011888.blog http://www.drapersonline.com/gil-carvalhos-back/5011888.blog An interview with shoe designer Gil Carvalho. 5 April, 2010 Is sustainable fashion the ultimate luxury? Angel Jackson - The true it bag! http://www.drapersonline.com/is-sustainable-fashion-the-ultimate-luxury-angel-jackson-the-true-it-bag/5010540.blog http://www.drapersonline.com/is-sustainable-fashion-the-ultimate-luxury-angel-jackson-the-true-it-bag/5010540.blog Angel Jackson is the ultimate luxury bag: you buy it because you love it and you enjoy it more because it’s eco friendly. 18 February, 2010 London a la Mode - UK Emerging Talent http://www.drapersonline.com/london-a-la-mode-uk-emerging-talent/5010416.blog http://www.drapersonline.com/london-a-la-mode-uk-emerging-talent/5010416.blog London a la Mode is a pop up showroom representing UK emerging talent. 12 February, 2010 Prophetik - Sustainable Fashion On Trend http://www.drapersonline.com/prophetik-sustainable-fashion-on-trend/5010231.blog http://www.drapersonline.com/prophetik-sustainable-fashion-on-trend/5010231.blog London is fast becoming the centre of sustainable fashion. With designers like Ada Zanditon, Nina Dolcetti, Junky Styling, Edun and People Tree leading the way, it’s not surprising that eco designer Jeff Garner of Prophetik, from Tennessee, is showing at Vauxhall Fashion Scout. 5 February, 2010 Anna Lou of London http://www.drapersonline.com/anna-lou-of-london/5009240.blog http://www.drapersonline.com/anna-lou-of-london/5009240.blog An interview with Anna Lou of London, who started selling in Portobello market in 2004, and now has over 200 stockists! 5 January, 2010 Vauxhall Fashion Scout Announces Merit Award Winner for AW10 http://www.drapersonline.com/vauxhall-fashion-scout-announces-merit-award-winner-for-aw10/5008963.blog http://www.drapersonline.com/vauxhall-fashion-scout-announces-merit-award-winner-for-aw10/5008963.blog Vauxhall Fashion Scout announces Merit Award winner for AW10 - Hermione de Paula! 15 December, 2009 F.Tape - Online Fashion Resource http://www.drapersonline.com/ftape-online-fashion-resource/5008653.blog http://www.drapersonline.com/ftape-online-fashion-resource/5008653.blog Trying to figure which photographer or stylist for your next look book or campaign can be a difficult task. F.TAPE is fast becoming a one stop shop to find your Oniline Fashion Resources. 7 December, 2009 Red or Dead and the Licensees http://www.drapersonline.com/red-or-dead-and-the-licensees/5008489.blog http://www.drapersonline.com/red-or-dead-and-the-licensees/5008489.blog An interview with Julia Massey, Brand President of Red or Dead 1 December, 2009 Isabella Oliver - Growing their Business http://www.drapersonline.com/isabella-oliver-growing-their-business/5008252.blog http://www.drapersonline.com/isabella-oliver-growing-their-business/5008252.blog An interview with Vanessa Knox-Brien and Baukjen de Swaan Arons of Isabella Oliver 365. 23 November, 2009 Bionda Castana - Luxury Shoes for All Seasons http://www.drapersonline.com/bionda-castana-luxury-shoes-for-all-seasons/5007913.blog http://www.drapersonline.com/bionda-castana-luxury-shoes-for-all-seasons/5007913.blog Natalia Barbieri and Jennifer Portman: “We also offer our buyers a range of 30 different fabrics to choose from when it comes to them buying the collection for the up and coming season. This allows the possibility for our stockists to hold exclusives in various colour ways which gives them all a competitive edge and provides an extensive offering to the final customer.” 11 November, 2009 Lady Double You - Stealth Wealth Footwear - Recession Proof http://www.drapersonline.com/lady-double-you-stealth-wealth-footwear-recession-proof/5007491.blog http://www.drapersonline.com/lady-double-you-stealth-wealth-footwear-recession-proof/5007491.blog Michaela Wenkert has work with Mulberry, Hobbs and Bandolino/Nine West Group all before starting her own stealth-wealth footwear brand - Lady Double You. 28 October, 2009 An Interview with Jasper Garvida http://www.drapersonline.com/an-interview-with-jasper-garvida/5006905.blog http://www.drapersonline.com/an-interview-with-jasper-garvida/5006905.blog Jasper Garvida is one of those designers who is kind and gracious. You know he’s going to be around a long time. I recently styled his lookbook, video and his show at On¦Off during London Fashion Week, and had a chance to interview him afterwards: 5 October, 2009 An Interview with Ada Zanditon http://www.drapersonline.com/an-interview-with-ada-zanditon/5006217.blog http://www.drapersonline.com/an-interview-with-ada-zanditon/5006217.blog Ada Zanditon is an ethical fashion designer and she’s showing at London Fashion Week. She interned with Alexander McQueen, Jonathan Saunders and Gareth Pugh before developing her own luxury eco womenswear collection. 14 September, 2009 Rakish Heels adds E-Commerce to their Website http://www.drapersonline.com/rakish-heels-adds-e-commerce-to-their-website/5006020.blog http://www.drapersonline.com/rakish-heels-adds-e-commerce-to-their-website/5006020.blog Rakish Heels adds E-Commerce to their Website. An interview with Iona Jones of Rakish Heels. 8 September, 2009 Interview with Stefán Orschel-Read Couture Menswear Designer http://www.drapersonline.com/interview-with-stefn-orschel-read-couture-menswear-designer/5005819.blog http://www.drapersonline.com/interview-with-stefn-orschel-read-couture-menswear-designer/5005819.blog Stefán Orschel-Read is a luxury menswear designer. I love that you see so many inspirations in the clothes from Dandy, Punk to Goth, creating a unique refreshing style. This menswear collection for Autumn/Winter 2008 was inspired by Virginia Woolf’s Orlando, Quentin Crisp and the Belle Epoque. 1 September, 2009 Louis Mariette & Reality TV http://www.drapersonline.com/louis-mariette-and-reality-tv/5004827.blog http://www.drapersonline.com/louis-mariette-and-reality-tv/5004827.blog How does being on Britain’s Next Top Model influence your business? You become a house hold name - but does it make a difference? 27 July, 2009 In Web Retail Image is Everything! http://www.drapersonline.com/in-web-retail-image-is-everything/5004626.blog http://www.drapersonline.com/in-web-retail-image-is-everything/5004626.blog When I’m looking at an online shopping site I expect two things - usability and good images. I don’t care if they are mannequin or model shots as long as the quality is there. 17 July, 2009 Basso & Brooke, Obama & The Pre-Collection http://www.drapersonline.com/basso-and-brooke-obama-and-the-pre-collection/5004051.blog http://www.drapersonline.com/basso-and-brooke-obama-and-the-pre-collection/5004051.blog “Pre-collections are so important to offer the buyers an earlier delivery slot prior to the main collection, we wanted to find a balance between fantasy and reality, it gave us the opportunity to explore a more accessible and easy wardrobe for travel, parties, holidays.” Basso & Brooke 1 July, 2009 Victoria Holt http://www.drapersonline.com/victoria-holt/5003520.blog http://www.drapersonline.com/victoria-holt/5003520.blog Victoria Holt has only been in business for two years but she’s already exploring every possibility of building her brand. Over the past 18 months the Fred&Ginger London line has launched a Bridal Lingerie Collection, an online boutique, developed a men’s underwear line and is carried in Selfridges. How has this young women manage to create a brand in such a short time? 11 June, 2009 Motasem Wedding Dresses - Stylish...and Re-wearable! http://www.drapersonline.com/motasem-wedding-dresses-stylishand-re-wearable/5003350.blog http://www.drapersonline.com/motasem-wedding-dresses-stylishand-re-wearable/5003350.blog I love shopping for a dress for a special occasion - the event just seems more fun because I’m wearing a new dress, but I’ll wear that dress over and over again just creating more memories. I don’t really like the idea of wearing something just once, so why would I wear a wedding dress only once? 5 June, 2009 An interview with Suzannah Crabb http://www.drapersonline.com/an-interview-with-suzannah-crabb/5002178.blog http://www.drapersonline.com/an-interview-with-suzannah-crabb/5002178.blog “I really believe in on-line, and am becoming an expert in all aspects of e-tailing.” - Suzannah Crabb 24 April, 2009 It's smart business when a designer does a t-shirt http://www.drapersonline.com/its-smart-business-when-a-designer-does-a-t-shirt/5001991.blog http://www.drapersonline.com/its-smart-business-when-a-designer-does-a-t-shirt/5001991.blog I think it’s smart business when a designer does a t-shirt because there are so many people who’d like to own something by a designer but can’t really afford it, but sometimes even owning just a t-shirt let’s join the club. 16 April, 2009 Vogue-on-Vogue http://www.drapersonline.com/vogue-on-vogue/5001453.blog http://www.drapersonline.com/vogue-on-vogue/5001453.blog Living in a major fashion capital has so much to offer and it’s important to take advantage of it. 31 March, 2009 The Fashion Business Club http://www.drapersonline.com/the-fashion-business-club/1961479.blog http://www.drapersonline.com/the-fashion-business-club/1961479.blog FBC is a business-focused members club, created on the basis of bringing bright-minded fashion professionals together at an informal venue to listen to inspiring speakers, learn and do business together. 16 January, 2009 Interview with Claire Collins creative director of violetmaylondon.com http://www.drapersonline.com/interview-with-claire-collins-creative-director-of-violetmaylondoncom/1955237.blog http://www.drapersonline.com/interview-with-claire-collins-creative-director-of-violetmaylondoncom/1955237.blog What gave you the idea for Violet May?I was a business woman working in the online space running a web design & development agency so I had all this technology to hand- my PC, my Palm pilot etc and nothing fabulous to put it in- I looked for stylish, gorgeous items and no one was really doing anything. So the idea for luxury carry-wear for the boardroom was born. We started out with laptop bags and as our range has developed we are moving more into the lifestyle ... 16 January, 2009 Brands could learn a lot from rock fans' loyalty http://www.drapersonline.com/brands-could-learn-a-lot-from-rock-fans-loyalty/1936412.blog http://www.drapersonline.com/brands-could-learn-a-lot-from-rock-fans-loyalty/1936412.blog Their bedroom walls are covered in posters and their ringtone plays their favourite song. 16 January, 2009 New fashion websites despite the credit crunch http://www.drapersonline.com/new-fashion-websites-despite-the-credit-crunch/1901728.blog http://www.drapersonline.com/new-fashion-websites-despite-the-credit-crunch/1901728.blog It seems like a new trend as last month the Daily Mail launched their fashion site powered by online retailer Koodos.com. 16 January, 2009 Catwalks, cakes and other tasty things http://www.drapersonline.com/catwalks-cakes-and-other-tasty-things/1893212.blog http://www.drapersonline.com/catwalks-cakes-and-other-tasty-things/1893212.blog Many designers know who their customers are and they are seeking out more traditional and direct ways of communication with them. The trunk show is back - really it was never gone but it was always available to the loyal private customer.Lots of boutiques do trunk shows or in-store fashion shows. I’ve been to several trunk shows at Browns and Caroline Charles has been doing in-store fashion shows for years. Recently I attended a trunk show at the Dorchester for Sonia Rykiel. 16 January, 2009 Niche clothing companies show 40% YOY online sales growth http://www.drapersonline.com/niche-clothing-companies-show-40-yoy-online-sales-growth/1887804.blog http://www.drapersonline.com/niche-clothing-companies-show-40-yoy-online-sales-growth/1887804.blog The data has been compiled from retail websites where year-on-year data is available. The bottom line is that online is performing well overall, even though the high street is suffering. 16 January, 2009 Online shopper behaviour http://www.drapersonline.com/online-shopper-behaviour/1865791.blog http://www.drapersonline.com/online-shopper-behaviour/1865791.blog The data, compiled from over 60 e-tail websites over a three month period built on the same platform all using Google Analytics, studies where visitors land on websites and what actions they take. 16 January, 2009 Support industry designers http://www.drapersonline.com/support-industry-designers/1840845.blog http://www.drapersonline.com/support-industry-designers/1840845.blog Vauxhall Fashion Scout recently had their first salon evening for the designers showing at their venue during London Fashion Week. Koodos.com chief executive Miriam Lahage was the guest speaker and she gave the designers a lot of insight to the business of fashion. She discussed topics like with the changing economy how can fashion survive, the relationship with buyers and developing a wholesale business. Miriam is constantly finding ways to support new designers: Koodos.com is featuring ... 16 January, 2009 The 'mystery' of search engine optimisation http://www.drapersonline.com/the-mystery-of-search-engine-optimisation/1800506.blog http://www.drapersonline.com/the-mystery-of-search-engine-optimisation/1800506.blog SEO specialists can have retailers spending fortunes on search engine optimisation, when a few well-targeted investments will work, backed up by a lot of the single most important activity - getting (good quality and relevant) links from other websites to yours. Even a site that only executes partially well on the list below will do well.I was prompted by a piece in the E-commerce Guide and here’s the top ten, which I generally accept and recommend. Concentrate on getting ... 16 January, 2009 Celebrities and fashion http://www.drapersonline.com/celebrities-and-fashion/1789426.blog http://www.drapersonline.com/celebrities-and-fashion/1789426.blog The general public has become more aware that celebrities are paid to wear certain dresses, show up at certain clubs and promote certain items, and none of this seems to affect the celebrities’ status or take away from the brand. For the most part I don’t think the public loses faith in a brand or a celebrity if money’s exchanged - I think we’ve just come to expect it: it’s how things are. 16 January, 2009 What is the New Couture? http://www.drapersonline.com/what-is-the-new-couture/1732412.blog http://www.drapersonline.com/what-is-the-new-couture/1732412.blog You walk in, you’re offered a cup of tea and you feel welcome. Harriet’s Muse is one of these designer shops, and they’re a great example of a growing trend for custom made garment, which they like to call “New Couture”. 16 January, 2009