Tag : activewear
Ohmme's ambition to make men go beyond the gymSubscription
Frustrated by a lack of options for men who do yoga, Louis d’Origny set up activewear brand Ohmme
Castore: the brand chasing sporting glory Subscription
With premium men’s activewear brand Castore, the Beahon brothers are making an under-served niche their own.
Keeping athleisure fit for the futureSubscription
The Association of Suppliers to the British Clothing Industry’s (ASBCI) annual conference focused on the athleisure phenomenon this year and examined its lasting impact on the fashion, textile and retail industry.
Lingerie retailer Boux Avenue has unveiled its debut activewear collection, called ’Boux Active’.
Sweaty Betty launches new digital platformSubscription
Activewear retailer Sweaty Betty has relaunched its website with IT provider Tryzens as part of a wider project to improve the multichannel customer experience.
The athleisure sector is booming. A quick Google search reveals that the phrase “athleisure” was first used in 1976 on an advert for trainers. But in more recent years several factors have come together to accelerate this trend and push it to the forefront of the fashion industry.
Seven activewear brands to bet onSubscription
Drapers’ pick of the brands to note in the booming athleisure sector, from sustainable style setters to technical performance pioneers.
As the athleisure market matures, Drapers takes a look at the latest trends and developments shaping the fast-moving sector.
Lululemon sales and profits leapSubscription
Canadian activewear retailer Lululemon has announced a 25% revenue rise for the first quarter of 2018, up to $649.7 (£489.6m).
Having recently secured £1m investment to fund its growth, The Sports Edit is on the fast track to activewear success. Drapers speaks to founder Nick Paulson-Ellis to hear more.