Tag : activewear
Six of the bestselling lockdown categoriesSubscription
Typical spending patterns for spring and summer have been thrown out of the window by confined consumers. Drapers looks into which categories are retaining relevance.
The ways to win in womenswear Subscription
Drapers explores what it takes for brands and retailers to stand out in a crowded and fast-paced womenswear market.
First Look: Emma Willis x Next sportswear collection Subscription
Television presenter Emma Willis has today launched a 14-piece sportswear collection in collaboration with retailer Next.
Drapers speaks to Olivier Bernhard, co-founder of the fast-growing Swiss running brand On, about its recent investment from tennis legend Roger Federer and its plans for future growth.
Varley's activewear advanceSubscription
Women’s activewear brand Varley intends to grows its team and enter new markets, thanks to new investment. Founder Lara Mead tells Drapers about its plans.
Cotopaxi prepares for UK launchSubscription
US outdoor brand Cotopaxi, known for its charitable partnerships and sustainable focus, is preparing to launch into the UK for the first time.
Growth heats up at Sweaty Betty Subscription
Activewear retailer Sweaty Betty has reported an 18% year-on-year rise in turnover to £56.6m for the year to 31 December 2018.
Tikiboo: a brand with a powerful print run Subscription
Neon brights and bold prints are women’s activewear brand Tikiboo’s signature styles – and its eyecatching approach is driving soaring sales.
Athleisure: beating the competitionSubscription
Today’s athleisure customers demand performance, versatility, convenience and community experiences from the brands they buy.
Meet the men’s brands, both new and established, vying for space In the competitive activewear market.
One to watch: luxe activewear brand WoneSubscription
Luxury, performance led women’s activewear brand Wone is a name to watch out for on the activewear scene – with impressive new backers and soaring sales.
Fashercise to open first permanent storeSubscription
Activewear ecommerce site Fashercise is set to open its first permanent UK store this summer.
Bringing Aussie sustainable activewear to BritsSubscription
Born on Sydney’s Bondi Beach, Nimble Activewear is bringing its Aussie style to the UK activewear market.
Silou London's ethical activewear missionSubscription
Phoebe Greenacre co-founded Silou London to create high-quality activewear with ethical principles
Ohmme's ambition to make men go beyond the gymSubscription
Frustrated by a lack of options for men who do yoga, Louis d’Origny set up activewear brand Ohmme
Castore: the brand chasing sporting glory Subscription
With premium men’s activewear brand Castore, the Beahon brothers are making an under-served niche their own.
Keeping athleisure fit for the futureSubscription
The Association of Suppliers to the British Clothing Industry’s (ASBCI) annual conference focused on the athleisure phenomenon this year and examined its lasting impact on the fashion, textile and retail industry.
Lingerie retailer Boux Avenue has unveiled its debut activewear collection, called ’Boux Active’.
Sweaty Betty launches new digital platformSubscription
Activewear retailer Sweaty Betty has relaunched its website with IT provider Tryzens as part of a wider project to improve the multichannel customer experience.
The athleisure sector is booming. A quick Google search reveals that the phrase “athleisure” was first used in 1976 on an advert for trainers. But in more recent years several factors have come together to accelerate this trend and push it to the forefront of the fashion industry.