Tag : sportswear
M&S launches athleisure rangeSubscription
Marks & Spencer is tapping into the booming athleisure market with the launch of a new line of affordable sportswear, as it seeks to reverse the fortunes of its clothing business.
Drapers speaks to Olivier Bernhard, co-founder of the fast-growing Swiss running brand On, about its recent investment from tennis legend Roger Federer and its plans for future growth.
Why JD Sports is outpacing its rivalsSubscription
Knowing its customer and its place in the market has allowed JD Sports to thrive while its rivals struggle in a tough environment
Athleisure: beating the competitionSubscription
Today’s athleisure customers demand performance, versatility, convenience and community experiences from the brands they buy.
First look: Fila collaborates with WeekdaySubscription
Heritage sportswear brand Fila has paired up with Scandi retailer Weekday for a summer collaboration inspired by 1990s rave culture.
Asics outlines sustainability progressSubscription
Sportswear brand Asics surpassed its CO2 emissions reduction targets for 2020 two years earlier than planned, and has cut emmissions by one-fifth.
Asics sales slip despite restructuringSubscription
Asics’ consolidated net sales in its Europe, Middle East and Africa (EMEA) market declined by 9% for the first quarter of the financial year to 31 March, after the sportswear brand combined its direct-to-consumer and wholesale businesses.
British sportswear brand Castore has revealed plans to open flagship stores in key cities worldwide and expand into womenswear, as it unveiled further details of its strategic partnership with British tennis player Andy Murray.
Kappa to merge with licensee Sport FinanceSubscription
BasicNet Group, the Italian owner of Kappa, K-Way, Superga and Sebago, has acquired a 61% stake in one of Kappa’s European licensees, Sport Finance.
Fila debuts new premium lineSubscription
Italian sportswear brand Fila is launching a new, premium label – Fila Fjord – for autumn 19.