Tag : athleisure
As the athleisure market matures, Drapers takes a look at the latest trends and developments shaping the fast-moving sector.
Athleisure set to outpace total clothing marketSubscription
The UK sports clothing market is expected to climb 8% to £2.5bn this year, as the athleisure trend continues to grow.
Athleisure: beating the competitionSubscription
Today’s athleisure customers demand performance, versatility, convenience and community experiences from the brands they buy.
British sportswear brand Castore has revealed plans to open flagship stores in key cities worldwide and expand into womenswear, as it unveiled further details of its strategic partnership with British tennis player Andy Murray.
Diadora scores in the retro-sportswear revivalSubscription
As Italian sportswear label Diadora celebrates its 70th anniversary, Drapers meets chairman and chief executive Enrico Moretti Polegato to talk about reinvention and reshoring.
Drapers Denim Report: The pursuit of leisureSubscription
As casual dressers drift away from skinny jeans towards a more sophisticated take on tracksuits, denim brands are being forced to evolve
Drapers to open ASBCI athleisure conferenceSubscription
The Association of Suppliers to the British Clothing Industry (ASBCI) will host its annual autumn conference on 14 November, focusing on the ever-growing athleisure market.
Eden Park set to open London storeSubscription
Luxury French brand Eden Park is set to open its first store in London later this year.
The athleisure sector is booming. A quick Google search reveals that the phrase “athleisure” was first used in 1976 on an advert for trainers. But in more recent years several factors have come together to accelerate this trend and push it to the forefront of the fashion industry.
Fila debuts new premium lineSubscription
Italian sportswear brand Fila is launching a new, premium label – Fila Fjord – for autumn 19.