Discover some tips and practical examples of how brands and retailers – large and small – are already making the most of Instagram’s new Shopping update.
As the fashion retail industry gets ready for Drapers Digital Festival, some of the keynote speakers share their tactics for improving customer engagement.
Artificial intelligence is the buzzphrase on everyone’s lips and in this report, we delve into how it is changing the customer experience.
The future of automation in fashion Subscription
How retail automation is boosting creativity, innovation and control.
Drapers explores the impact the rise of voice-operated digital assistants could have on fashion retail
Instagram launches shopping function in the UKSubscription
Social media platform Instagram is unveiling a much-anticipated shopping update today (20 March), allowing UK businesses to sell products via posts.
How retailers can future-proof their logistics Subscription
Bots, drones and driverless cars may be grabbing the headlines, but for fashion retailers and brands, the key to future-proofing logistics will be using the right technology effectively.
Five ways the online world will change in 2018Subscription
Online sales are soaring across the fashion industry. But, as the market matures – figures from IMRG Capgemini show 2017 growth plateaued at 12.1%, down from 15.9% in 2016 – Drapers identifies the five developments that will shape fashion ecommerce in 2018.
Five tech trend takeaways from the Big AppleSubscription
Held on 14-16 January in New York, National Retail Federation’s NRF18: Retail’s Big Show is one of the world’s biggest retail technology trade shows. Here are the key takeaways for fashion retailers from this year’s event.
What finally lured Prada and Céline onlineSubscription
Drapers asks why it has taken so long for the world of luxury to go digital and how brands are standing apart from fast fashion online natives.