EBay’s director of fashion retail, Rhian Bartlett, talks to Drapers about collaborating with Patrick Grant, the growth of mobile and connecting millions of buyers and sellers worldwide
Q+A: How Karen Millen is upping its digital gameSubscription
Jamie Finer, head of omnichannel experience at Karen Millen, talks about how the premium womenswear retailer is evolving its digital approach and boosting its delivery proposition.
Fashion is full of great dynasties. Drapers looks at what being a family business means today and the impact it has on company culture
Personalisation and experience marketing platform Monetate held the 2016 edition of its annual European Summit on June 30 in London. Here Drapers brings you some of the key findings from the day.
Fashion retailers and brands are at various stages of personalisation, but benchmarking yourself against them can help to inform your strategy. Here we bring you the findings from Monetate’s survey of more than 100 retailers.
Setting your personalisation goalsSubscription
From short-term sales boosts to creating a unique point of difference, the rationale for adopting personalisation differs from retailer to retailer. Drapers explores the objectives of some of the UK’s major players.
The looming digital skills gapSubscription
Data crunchers are the most sought after people in retail. Drapers looks at how fashion firms are attracting this in-demand talent.
The road to personalisationSubscription
Personalisation is the buzzword of the moment in retail. However, most in the sector are taking their first steps into the unknown in this field. Drapers looks at how you should start developing your strategy.
Sophia Webster founded her eponymous footwear brand in 2012 and has since built an enormous following on social media, particularly on Instagram. Here, she talks to Drapers about how social media became an intrinsic part of her business.
As flash Sales sites profit from retailers struggling to clear stock after another season of unfavourable weather, Drapers asks whether the model is sustainable.