In a digital world, online reviews are an increasingly important way for retailers to connect with their customers – building trust and responding to feedback to help shape their offers and grow their businesses.
Thinking a decade ahead: NRF Big Show 2020Subscription
The National Retail Federation’s NRF Big Show 2020 showcased the technology that retailers need to think about today to stay ahead of the game in the future.
The changing shape of retail in the 2020sSubscription
At the turn of a new decade, Drapers asks experts from financial services firms how they think fashion retail will look in 10 years’ time.
Fashion retail's top five challenges for 2020Subscription
Drapers looks ahead to the big issues that are likely to affect retailers and brands in 2020 and how to combat them.
Drapers Hit or Miss: fashion rentalSubscription
As the rental fashion trends begins to take off, Drapers road tests four platforms offering consumers the chance to hire their wardrobes.
Gen Z's alternative social channelsSubscription
As Facebook and Instagram have become well established for retailers, and consumers spread their social attention to new platforms, Drapers looks into the success of four alternative platforms: TikTok, Snapchat, Twitch and Pinterest.
Winser London gets to work with Gillian AndersonSubscription
The womenswear brand is growing globally on the back of women’s increasing demand for modern workwear.
With sophisticated, innovative and super-demanding consumers, the German retail market requires innovation from brands and retailers alike.
Drapers investigates the real costs of running an online operation for fashion retailers, and analyses what steps retailers can take to make the most of this fast-growing route to market.
The children's stories behind stellar salesSubscription
Demand for designer names and brands with a story to tell is helping the childrenwear market stay buoyant through difficult retail times.
Inside JD.com’s robot-powered revolutionSubscription
Drapers visits Chinese ecommerce giant JD.com’s headquarters to find out how developments in its fulfilment capabilities could benefit UK brands.
Fashion retailers are exploring solutions to reduce carbon emissions from final-mile deliveries, including promoting click and collect, and introducing electric vans
Content: the best ways to tell your brand storySubscription
Retailers are increasingly working with content – video, editorial, social media or podcasts – to build their brands and encourage sales. Five experts explain to Drapers how they are leveraging content to drive their businesses forward.
Selling to the silver spendersSubscription
Fashion retailers are starting to wake up to the fact that older women want stylish, well-fitting clothing, and are increasingly digitally savvy.
The resale business models to knowSubscription
As resale gains in popularity, Drapers examines the different business models used by the established and emerging players
How multichannel fashion is evolving in 2019 Subscription
The year is already shaping up to be an interesting one in UK multichannel fashion: several trends are developing, and new technologies are emerging on the horizon.
Co-chief executives of international etailer Global Fashion Group Christoph Barchewitz and Patrick Schmidt are bringing 10,000 fashion brands to shoppers in the far-flung corners of the earth.
India's middle-class fashion frenzySubscription
A booming economy is leading to a thriving middle class in India and retailers are beginning to explore the potential of the new market – both at home and abroad.
Making money from marketplacesSubscription
Online marketplaces are evolving into a more sophisticated selling channel for fashion brands and a way to attract new fans, and present an opportunity for retailers to expand their offer with labels that suit their customer.
Retailers are delving deep into consumer data to provide a more personalised experience and make customers feel valued.