Tag : Talking Business
Fashion is all about making the old new again, and the well-established concept of a joint venture as a mechanism to extend a brand’s global reach is currently on trend explains Carol Osborne
From Chanel to Burberry to Oscar de la Renta, fashion brands have consistently striven to integrate their founder’s vision into the very fabric of the company, long after they’ve gone, writes Shilen Patel, co-founder of Independents United.
Global consumers want to buy British, and British products are now at their cheapest for years. The retail potential is enormous – and now is a great time to make the most of it.
Talking Business: Is your brand investor-ready? Subscription
Tom Leman of Pinsent Masons lays out the essentials that investors expect to see
In a bid to encourage more conscientious consumption, Sweden’s ShareWear campaign, in partnership with VisitSweden and the Swedish Institute, loans new garments to people for free – provided the borrower passes them on after a week using Instagram. Is this a potential threat to retailers or could this be the opportunity to create a new buying model for the future?
With UK high street footfall showing its sharpest dip since November 2014, retailers must act now to re-invent their in-store experience.
A trademark is a badge of origin that identifies and distinguishes a fashion brand from its competitors. A registered trademark is also a valuable asset that can be sold, licensed or franchised to others, generating a revenue stream. So what are the key issues fashion brands need to know about trademarks?
High street stalwarts BHS and Austin Reed have both gone into administration after suffering from falling sales and margins in an increasingly competitive clothing market.
In the face of doping scandals and match-fixing and cover-up claims, is sports sponsorship as attractive for brands as it once was? They now find themselves forced to decide.
For a period after the attacks in Paris last November, we needed time to assimilate what had happened, to grieve and recover.