Tag : experiential retail
First look: The O2's Icon Outlet opensSubscription
Drapers had a first look at the new Icon Outlet shopping centre, which opens to the general public at London’s The O2 on Saturday.
Speaking at Drapers Fashion Forum, Amanda Hill, newly appointed chief marketing and customer officer at Harrods, gave her thoughts on how to redesign business in a more customer-centric fashion.
The Ivy owner to open restaurant in SelfridgesSubscription
Selfridges is to open a new restaurant as the final part of its £300m investment and redevelopment plans.
Nike’s new store concept is tailored to the needs of a very specific local community and has been described by the retailer as an “experimental digital-meets-physical pilot”
Gyms in stores: workout winner or fitness flop? Subscription
As Sports Direct, JD Sports and now Debenhams launch on-site fitness centres, Drapers investigates whether this growing trend set to continue.
Foot Locker opens new London store Subscription
Foot Locker has opened a new flagship store in London’s Marble Arch.
Drapers takes a look forward to the trends and technology that will define the direction of stores for the next 100 years of fashion retail.
John Lewis will bring a “curated shopping experience which until now has been the preserve of independents” to Westfield London, managing director Paula Nickolds has said.
Mango to launch digital fitting rooms Subscription
Mango has partnered with Vodafone to roll out new digital fitting rooms, which will feature smart mirrors.
Sports Direct to open gaming areas in storesSubscription
Sports Direct plans to launch gaming concessions and e-sports areas in some of its stores, after owner Mike Ashley signed a £3.2m deal with video games retailer Game Digital to buy 50% of its e-sports division Belong.