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Tag : DFF17

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  • Asics regent st party 009

    How Asics gets shoppers to vote with their feetSubscription

    News13 October 2017

    Data, the right technical staff training and “word of mouth” recommendations have been key aspects to Asics’ success, chief executive EMEA Alistair Cameron told the Drapers Fashion Forum on 12 October.

  •  ma11335

    Amazon’s tactics to build trust in ecommerceSubscription

    News13 October 2017

    Amazon Pay UK general manager Karen Pepper shared her perspective on winning ecommerce customer trust at the Drapers Fashion Forum on 12 October, held at London’s County Hall.

  • Moss Bros chairman Debbie Hewitt

    Moss Bros chairman: ‘X-Factor saved our bacon’Subscription

    News13 October 2017

    Debbie Hewitt, chairman of Moss Bros, spoke to delegates at the Drapers Fashion Forum about the boost to suit sales from boybands, and how the demise of some of the UK’s menswear retailers has benefited the business.

  • Dsc0601

    Facing up to changing consumer behaviour Subscription

    News12 October 2017

    Tom Goodwin, executive vice-president and head of innovation at Zenith Media, spoke to the Drapers Fashion Forum about the future of advertising and marketing in fashion, what is changing and what hasn’t changed enough.

  • Own label DFF

    Three ways to bolster your own-label offerSubscription

    News12 October 2017

    Debating at today’s Drapers Fashion Forum in London, Jo Hooper, product director of Pure Collection and Sergio Odriozola, vice-president of product and merchandising at ZLabels, Zalando told delegates how best to bolster their in-house fashion offer.

  • Levi's at Drapers Fashion Forum

    The Levi's strategy for market leadershipSubscription

    News12 October 2017

    Levi’s has enjoyed its strongest third-quarter performance in Europe for more than 10 years but it is not resting on its laurels, the brand’s vice-president for North Europe said today.

  • dff 2017 alibaba

    China’s Singles Day: an $18bn opportunity Subscription

    News12 October 2017

    China’s Singles Day is an opportunity there for the taking for UK retailers and brands, says Mei Chen, international business development lead at Alibaba Group.

  • Ma11051

    Top tips for forging global franchisesSubscription

    News12 October 2017

    A group of experts at today’s Drapers Fashion Forum revealed their insider advice for global expansion, focusing on the franchise model and their tips for success.

  •  ma11092

    How Matchesfashion is transforming consumer experienceSubscription

    News12 October 2017

    Speaking during a session at Drapers Fashion Forum on 12 October, held at London’s County Hall, Matchesfashion global customer experience director Ines Lareo said avoiding “silos” is critical in improving customer experience.

  •   Anjhe Mules

    Four athleisure insights from Lucas HughSubscription

    News12 October 2017

    Anjhe Mules, founder of high-performance activewear brand Lucas Hugh shared her insights on the booming activewear market at the Drapers Fashion Forum.

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