Tag : Customer experience
M&S bra-fitting goes digital Subscription
Marks & Spencer has introduced a new digital bra-fit tool to gain access to customer data and improve its in-store shopping experience.
In a digital world, online reviews are an increasingly important way for retailers to connect with their customers – building trust and responding to feedback to help shape their offers and grow their businesses.
First look: The O2's Icon Outlet opensSubscription
Drapers had a first look at the new Icon Outlet shopping centre, which opens to the general public at London’s The O2 on Saturday.
John Lewis launches private shopping experience Subscription
John Lewis is giving shoppers the opportunity to book out an entire store for private shopping, as part of three new services aimed at creating a more personalised experience for customers.
Speaking at Drapers Fashion Forum, Amanda Hill, newly appointed chief marketing and customer officer at Harrods, gave her thoughts on how to redesign business in a more customer-centric fashion.