Tag : Drapers Digital Festival 2019
How to capture Gen Z spendSubscription
Drapers Digital Festival heard from Richard Blakeborough, commercial manager – fashion at Klarna, and Pamela Burt, merchant development manager, on how to gain market share of younger fashion shoppers in an era dominated by new technology.
Global Fashion Group’s international buying director, Melanie Smallwood, shared her experience of how to successfully navigate overseas expansion at Drapers Digital Festival today.
Dune's plans to improve retention and returnsSubscription
Retailers need to focus more on the post-purchase experience, speakers at the Drapers Digital Festival said today.
Becoming a truly digital business begins with the acknowledgement that “You know nothing”, says John Allen, CEO of womenswear ecommerce site Nobody’s Child.
Keeping up to speed with the customerSubscription
The gap between consumer expectations of personalisation and what retailers are delivering is getting wider, Drapers Digital Festival heard today.
In The Style: ‘Anyone can start up’ Subscription
Adam Frisby, founder and director of fast fashion etailer In The Style, gave advice to delegates at Drapers Digital Festival on how to foster and maintain a start-up culture when the business starts to scale up.
How Thread keeps ahead of the personalisation trend Subscription
Men’s etailer Thread was founded in 2012, when personalisation in online fashion was just starting out. Co-founder and CEO Kieran O’Neill spoke at the Drapers Digital Festival about how the company stays ahead in an increasingly disruptive environment.
Launched in 2009, Vestiaire Collective is now the largest authenticated luxury resale platform in the world. At Drapers Digital Festival, Clara Chappaz, chief growth officer, revealed the reasons for the sector’s growth.
Three lessons for improving usabilitySubscription
Digital expert Oliver Kumawu, who has worked in lead product roles at brands and retailers such as Burberry, John Lewis and Marks & Spencer, gave insight into how to reap the benefits of online and brand app usability at Drapers Digital Festival.
Maria Hatzistefanis founded The Rodial Group in 1999, after a string of uninspiring jobs led her to follow her lifelong passion for beauty. She shared her business lessons at the Drapers Digital Festival.