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Drapers Top 100 2016 – 64: William Kim, chief executive, AllSaints

William Kim, CEO of AllSaints

William Kim, CEO of AllSaints

William Kim, CEO of AllSaints

 

Kim snuck into the Top 100 last year, as AllSaints celebrated the biggest EBITDA in its history in November. This year, he jumps 36 places, as his strategy for diversifying products and expanding internationally has continued to pay off, making this year a good one for the brand.

AllSaints opened its first stores in Turkey and Italy in 2016, and it expects to expand to five countries in the Middle East in the next three years with the aim of international sales making up 66% of the business by 2020 – they currently account for 43% of the total mix. Sales rose 9% to £252.5m in the year to 30 January, and its EBITDA rose 18% to £28.5m.

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