Tag : Superdry
Consumers “pulled forward” Christmas gift purchases to take advantage of Black Friday discounting, analysts have told Drapers, as multiple retailers report a slump in festive sales.
Superdry warns on profit after weak festive trading Subscription
Peak trading performance at Superdry was “lower than expected”’ as the retailer battled unprecedented levels of discounting on the high street, subdued consumer demand and shortages of bestselling product.
Superdry to launch new premium linesSubscription
Superdry is to launch four new premium, limited edition collections for its autumn 20.
Superdry swings to a half-year loss Subscription
Superdry has swung to a loss before tax of £4.2m for the 26 weeks to 26 October, from a profit of £26.4m during the same period in 2018, in a ”year of reset” for the business.
How Black Friday has become retail's grey areaSubscription
Black Friday has become a fixture on the fashion retail industry’s promotional calendar. But as the discounting activity becomes longer and deeper, and some retailers and consumers shun the event altogether, its future has become blurred.
Survival strategies for Brexit chaosSubscription
The second Brexit deadline has come and gone and there are no concrete plans for the next stage of the process. How is the UK fashion retail industry coping with the effect of prolonged uncertainty on business?
Superdry chairman Peter Williams admitted that the reappointment of co-founder Julian Dunkerton as interim CEO in May was “all a bit bizarre”, in a refreshingly honest conversation with Drapers editor Kirsty McGregor at Drapers Fashion Forum in London last week.
Dunkerton to lead Superdry as CEO until 2021Subscription
Superdry co-founder Julian Dunkerton has been appointed as CEO until April 2021, having served as interim CEO for the past six months.
Superdry has appointed brand licensing company IMG to widen its product offering into new categories including consumer electronics and sporting goods.
Superdry appoints CFO Subscription
Superdry has promoted Nick Gresham to chief financial officer, in attempt to “return [the business] to strong profitable growth”.