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Alan Paine knitwear range plays it cool

Heritage men’s knitwear brand Alan Paine is introducing an innovative range for spring 12 that is designed to keep the wearer cool in hot weather.

Ice-Cool Knitwear blends Smartcel Clima fibre, which is traditionally used in performance sportswear, with 14-gauge Supima cotton to create a fabric that reacts to the wearer’s body temperature.

Smartcel Clima uses natural paraffin to maintain a constant temperature and acts as a thermal regulator to even out changes in body temperature. It is also fully washable and will keep working even after heavy wear. It is understood that Alan Paine is the first knitwear producer to use the fibre.

Alan Paine owner James Hinton said: “Our range of performance Supima cotton garments combine innovative technology with more than 100 years of our traditional craftsmanship.”

The range comprises four styles – a half-sleeved shirt and a long-sleeved shirt, and a crew-neck knit and V-neck knit, in eight colours including seasonal brights and classic blues. Wholesale prices range from £35 to £38.

The collection will be showcased at Moda Menswear at Birmingham NEC on August 14-16.

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