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Aquascutum cuts head office staff

Aquascutum is understood to have made a number of redundancies at its London head office as part of a restructuring programme.

Sources close to Aquascutum told Drapers the luxury British heritage brand, which was bought by Jaeger owner Harold Tillman in September, shed an undisclosed number of staff on October 23.

It is believed that most of the cuts were made in the production and logistics departments. The cuts are understood to have come shortly after the departure of Russell Hammond, Aquascutum’s head of merchandising, logistics, production and procurement.

Aquascutum said in a statement: “A programme of restructuring and integration is underway at head office in Piccadilly, London. This is to ensure long-term viability.”

It is unclear whether further cuts are planned. Aquascutum chief executive Belinda Earl told Drapers in September that costs would be cut by sharing back-office functions with Jaeger. Earl said: “We will have increased buying power and economies of scale.”

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