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Arkadia in Peterborough

Chosen by Imran Hassan, managing director of kidswear brand Lilly & Sid

Arkadia really stands out from other menswear indies because the buyers are talented and experienced. They always make sure the product mix is style-led rather than just brand-led.

Nine times out of 10 you can guess what brands a men’s indie will stock before you even walk through the door because so many shops just sell the usual suspects – but I always discover something new in Arkadia.

I love the fact that the store continues to reinvent itself. The knowledge and passion of its staff are great. They explain why they’ve chosen a certain brand and how it fits into their collection, rather than just playing it safe.

Owner Paul Maidment has been buying for years and really knows his stuff, but he doesn’t have the arrogance about clothes that some managers and buyers have. He’ll happily talk to any customer about his vision in a really down-to-earth way, and he’ll explain why he likes individual pieces and which items would work well together.

Address 16 The Arcade, Westgate, Peterborough

Telephone 01733 358900

Owner Paul Maidment

Brands include Adidas Originals, Fila Vintage, Luke, Scotch & Soda

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