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Asos interim profit climbs 9%

Online fashion giant Asos.com recorded rising sales and profits during the six months to September 30, bucking the downturn.

Total sales at Asos rose 47% to £96.5m during the period, with UK sales up 33% and international sales up 112%.

Pre-tax profits over the six months climbed 9% to £4.4m and Asos reported a positive start to the second half, with total sales for the seven weeks to November 15 up 46% year-on-year.

UK sales for the seven week period climbed 23% while international sales rose 161%.

Nick Robertson, chief executive of Asos, said: “A strong first half performance and a very encouraging start to the second half.  UK sales continue to grow and international sales have accelerated.

“We invested in a number of customer facing initiatives, specifically around delivery and returns and continued to build our International operation, the output of which is clearly visible with International now representing 25% of our sales.”

The number of active Asos customers rose by 32% year-on-year to 1.2 million at the end of October 2009.

The Asos board remains “cautiously optimistic” ahead of the peak Christmas trading period.

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