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Beales' Tony Brown to head up Peacocks

Beales chief executive Tony Brown is to leave the department store group and is thought to be joining value fashion chain Peacocks as managing director next month.

According to Retail Week, it is understood that Brown will be replaced by Michael Hitchcock who has been interim chief financial officer of Beales since May 2012. Brown is expected to leave Beales on February 8.

Brown, who is believed to be joining Edinburgh Woollen Mill-owned Peacocks on February 11, will be in charge of turning around the fashion retailer, which fell into administration a year ago. He will report into chief executive Philip Day.

Brown joined Beales as chief executive in June 2008 and helped grow the department store group from 11 stores to a 33-stong chain, which included the acquisition of 19 stores from the Anglia Regional Co-operative Society in May 2011.

Before Beales, Brown was retail director of Bhs for over seven years. He has also worked as operations director at grocer Somerfield.

Brown was unavailable for comment. Edinburgh Woollen Mill Group chief executive Philip Day declined to comment.

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