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Bench

The collection

Bench has opted for a more feminine feel for autumn adding faux fur to short jackets, upping the dress quota and plumping for a richer colour palette including plenty of fushcia. Despite this the brand hasn’t compromised its practical sensibilities with reversible tops and a new snowboard-inspired, active line. Branding is still strong this season, with logos decorating funnel collars and incorporated into zip fastenings and pocket details. Womenswear follows a sports luxe trajectory with slouchy fine gauge knits with drawstring pockets. The 1980s come through in wetlook jackets with brash gold zips and detailing, while quilted gilets are edged in a double stitch creating a barbed wire effect and an electro vibe comes through via binary prints. New to menswear are the shirt jackets, which feature epaulette details, and T-shirts delve deeply into Bench’s music roots, with record player, cassette and headphone prints. Denim features the classic Bench sunrise motif on back pockets, half hidden zips, and punched out logos, and comes in petrol brown washes.

Key items

  • Khaki utilitarian jumpsuit with metallic loop details and round neck
  • Irridescent blackcurrant double breasted trench coat
  • Dove grey cape with double zip neckline and large Bench branding
  • Cornflower blue nylon blouson with perforated grey breast panels
  • Men’s fleece lined cream zip up cable knit

Contact: 0161 276 3901 www.bench.co.uk

Brand comment

Tara Chandra, senior marketing manager

“The success we’re seeing at the moment at Bench is down to really understanding our signature look and what works for our customers. Our sales are going up and we’re opening more stores so we’re fully planning on going ahead with our aggressive retail plan. We launched the website last year and have just opened stores in Toronto and in Munich. Our 20th anniversary this year is also informing our product, and I think focusing on that technical heritage is something which our customers respond to. I don’t think that strong brands will necessarily feel the pinch, it will just sort the strong from the weaker offerings. People who trust brands will remain loyal in times like this and those brands will see their sales continue to grow.”

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