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Berlin trade shows: Premium – Bleulab

Los Angeles denim label Bleulab have a unique selling point: every item in the collection is reversible.

Traditional denim washes on one side can be turned inside out to reveal leather or cracked foil coating on the other, with 3-5% elastane ensuring fit is always maintained. All jeans have five pockets and complete sets of buttons on both sides, with reversible zips to make the products technically sound in both directions. The same applies to the jersey range, which flips from plain suede to metallic, while zips and toggles are also reversible.

Wholesale prices range from €219-269.

Contact: 00 1 310 237 0699

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