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How to be an... online assistant merchandiser

Advice from Ed Fella, Head of Buying & Merchandising division at Freedom Recruitment

As E-commerce merchandising is still a relatively new specialism many candidates transfer from a core product merchandising [role] into an ecommerce one normally at merchandising admin assistant (MAA)/Senior MAA level.  Those candidates who do enter e-commerce merchandising at graduate level generally have undertaken a work placement within an ecommerce department or have an affiliated qualification as part of their degree.

From here you will gain the sound foundations and experience of working within such a fast paced and growing area.  Once at E-commerce assistant merchandiser level you will need to possess solid reporting and analytical skills coupled with strong commercial awareness.  It is also advantageous that you have had some exposure to Google analytics, CMS and related IT programs.

Along with trading your department, you will liaise with other core head office functions such as marketing and buying, to ensure the online product offering maximises sales and profit.

Prospective employers will look for driven, innovative candidates who overall show a true affinity for the online platform within the retail market.

Salaries range from approximately £22,000 - £30,000 along with other flexible benefits dependent on the retailer.

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