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Clean Denim

Autumn 12

Cleaning up their act for autumn 12, many brands steered clear of distressed denim, stripping back on rips, zips, scuffs, washes and studs and instead opting for clean, dark shades. Raw and selvage styles led the way. Brands including US label Tellason went for rigid styles in dark shades, giving casual looks a smarter edge as dark washes also featured on shirts and jackets.

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