West London independent boutique Coco Ribbon has ceased trading after the economic downturn impacted sales.
Coco Ribbon co-owner Alison Chow said she was looking at restructuring options for the business and was seeking a new backer for the business.
The Notting Hill store, which sells clothing, footwear and gifts, has long been an independent destination for all things feminine and is a favourite among celebrities.
Although Coco Ribbon’s online arm recently reported significant growth of 60% year-on-year, this was not enough to carry the retailer through the downturn.
Coco Ribbon was forced to close down its Sloane Street branch in 2006 leaving what was intended to be a simplified business model with one store in Notting Hill and www.cocoribbon.com.
The retailer also operates an eponymous wholesale label pitched at the bridge brand end of the market. The label sells in 10 countries through retailers including Harvey Nichols, Scoop and Neiman Marcus.
Chow said she hoped the wholesale brand and Notting Hill store would be resurrected if new investment was secured.