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Copenhagen trade shows see optimism

Copenhagen trade shows CPH Vision, Terminal-2 and Gallery saw “great optimistism” at the shows which took place from August 4 to 6 despite some drop in visitor numbers.

Streetwear and contemporary exhibition CPH Vision saw an increase in visitors on last August’s show with 10,251 visitors this year compared with 10,142 last year.

Urban and denim show Terminal-2 however saw a drop in visitor numbers compared to last year, with 12,317 attending last year and 11,258 attending this year. Vistors to the show were mainly from key markets including Sweden, Norway, England, Germany and Holland but there was also an increase in buyers from the U.S. and Japan.

Peter Fenger Selchau, chief executive officer of CPH Vision and Terminal-2 said: “The buyers show great optimism this season. Exhibitors indicate an increase in new customers and signed orders. Lower traffic at the fairs is reported, but the buyers represent in greater deal high-end stores and chains - and most importantly; they are ready to buy new brands and sign the orders onsite at the fairs. “

CPH Vision showcased 153 exhibitors and 230 brands and Terminal-2 presented 133 exhibited and 247 brands.

Fenger Selchau added: “Looking forward, we will increase focus on retail and create new initiatives directed at them. We received very constructive feedback from exhibitors and buyers, in which we will analyze and develop new exciting initiatives. In this context, we will continue to have a constructive dialogue with organizations and retail chains in Europe to attract more buyers. “

Directional show Gallery had a record number of more than 300 brands, 10 catwalk shows and 10944 visitors.

Gallery founder and chief executive officer Christian Gregersen said: ““Gallery has been expanding every time since the beginning five years ago. Nowhere in the world can you experience the leading Scandinavian designer under the same roof.”

Gregersen said he has already been holding meeting with new brands and designers about attending Gallery next time and said it looks “very promising”.

The next editions of all three shows for autumn 12 will be held from February 2 to 4.

Click here to view the catwalk collections from Copenhagen and check this week’s issue of Drapers for the trade show report.

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