Sir Philip Green’s Arcadia empire is to bring the Kardashian Kollection, the brand owned by US reality TV stars Kim and Khloe Kardashian, to the UK through its Dorothy Perkins stores.
The brand will be stocked in 250 Dorothy Perkins stores in the UK, eight shop-in-shop concessions in Green’s Bhs department store chain and the Dorothy Perkins website.
The collection is due to go on sale from November and comprises of 100 pieces from the ready-to-wear and handbag range with footwear set to launch in early 2013.
Arcadia boss Sir Philip Green said the tie-up was an “excellent fit” for Dorothy Perkins.
“I believe our customers will love the fashion looks, they passionately follow celebrity lifestyle and the Kardashian sisters rank top when it comes to whom they relate to in the fashion stakes,” he added.