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eBay launches new spring ad campaign

Online marketplace etailer eBay has launched a spring advertising campaign to showcase brands which are now retailing on the site.

The MyMix campaign features product from brands including Moda in Pelle, L.K. Bennett, Dune, House of Fraser and French Connection.

The campaign features women with their own individual style including a fashion blogger, a stylist and a photographer.

The campaign will roll out across outdoor, print, mobile and digital advertising.

Melanie Smallwood, UK head of fashion brands for eBay said: “The range of new and branded fashion available on eBay has grown massively in the past two years. Millions of people every week now use eBay Fashion to put together looks to suit their individual style.”

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