Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

Fashion sales dip at John Lewis

Fashion sales at John Lewis fell 2.2% last week as the department store group honoured its Never Knowingly Undersold commitment and matched prices as its competitor Debenhams went into sale.

The retailer said that warmer weather did help sales in some areas with sunglasses and John Lewis Collection selling well in its womenswear offer while in menswear linen trousers, shorts and swimwear all sold well.

Kidswear sales were also strong as the earlier Easter holiday helped with the sales of clothing and kids’ footwear.

Overall sales at the retailer were up 2.4% compared to the same week last year, boosted by a strong performance from which was up 37% on last year.

The retailer said its website also saw it busiest trading day of the year on Monday (April 2) and all sections of the website performed well particularly women’s footwear which was up 78% on last year boosted by own-brand sandals.

“The focus is now on making sure we capitalise on the outstanding assortment we have in shops and online, and the fantastic range of promotions and activities we have planned for this Easter weekend,” said Jonathon Brown head of online sales at John Lewis.

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.