Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

Footwear brand Sole Society rebrands as Sol Sana after conflict with US firm

Australian women’s footwear brand Sole Society will rebrand as Sol Sana from autumn 13 following a trade mark issue in North America.

The two year old brand, which trades as Sole Society outside the US, has been trading as Sol Sana, which means Sole Society in Zulu, in the States because of an existing and unrelated website that already held the rights to use the name.

Following the success of the Sol Sana name, which has seen the label land accounts with retailers including Free People, Anthropologie and Urban Outfitter, it has decided to rebrand globally

The brand will continue to support the Sole Society name for the spring 13 collection, and the look, feel and price points of the brand will remain the same as its moves to the new name.

The move comes as the brand, which is stocked in 80 stores across Australia, prepares for its full UK launch this autumn.

Three styles will be available in the UK through Anthropologie from spring as an exclusive. Indies including Frontiers in Edinburgh, Bibi & Mac in Salcombe, Devon, Reigate’s Quattro Rish and London’s The Merchantile have confirmed as stockists.

Launched two years ago by designer Sara Caverley, Sol Sana aims to incorporate elements of high fashion in casual styles including summer flat, wedges, heels and boots.

Wholesale prices range for autumn range from £36 to £75. The brand is also available in New Zealand, Hong Kong, Germany, Austria, Japan, France and Israel.

Readers' comments (1)

  • See: www.somewhereondon.com for more information

    Unsuitable or offensive? Report this comment

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.