H&M’s like-for-like sales slid 3% in March compared to the previous year, an improvement on February’s drop of 8%.
Total sales for March rose 6%. H&M’s January like-for-like sales fell 1%, and in December they slid 7%. H&M’s comparable store sales have been in negative territory for 12 out of the last 15 months.
H&M had 1,767 stores on March 31, compared to 1,546 the same time last year.