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Drapers 30 Under 30 2020: Calvin Holmes, menswear buyer, Matchesfashion

Age: 27

Menswear aficionado Calvin Holmes scours the world looking for the most exciting new designers. Since joining luxury retailer Matchesfashion last year from Browns, he has grown his department’s brand list dramatically, broadened its range of emerging designers and developed a strategy to look further afield for fresh talent in cities such as Stockholm, Tel Aviv and Tokyo. New names he has added to the retailer include Edward Cuming, Ahluwalia Studio and Adish.

Holmes describes being offered his role at Matchesfashion as one of his biggest achievements to date.

“I’m proud to be a buyer for one of the world’s biggest and best luxury retailers,” he tells Drapers. “I’m looking after my dream brand mix: international brands, emerging designers and activewear.”

He says his career in fashion was built through a mix of determination, hard work and good fortune: “I was always hungry to move to the next level and got involved with the buy and other areas of the business as much possible to ensure I was constantly learning and gaining experience. I was also fortunate enough to join Browns at a time of significant growth, and was therefore given a lot of exposure and autonomy outside of the normal parameters of a buying admin assistant or assistant buyer role.”

His ultimate ambition is to open his own store, focusing on slow, sustainable fashion, furniture and lifestyle products.

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