Somerset’s inward investment body Into Somerset has made Roger Saul - the entrepreneur and businessman who created and grew Mulberry - an ambassador for the county.
Saul, whose businesses in the region include the Kilver Court designer emporium in Shepton Mallet, which he launched last year, as well as organic food company Sharpham Park, will take on a role encouraging businesses into the area.
“Somerset is one of the most magical counties in England. I have created many different types of business here that have all been people related and there couldn’t be a better location in which to work and live – after all, work/life balance is such a vital part of today’s frenetic existence. I am delighted to support Into Somerset’s great endeavour to encourage other businesses into the area and am honoured to be an Ambassador for the cause,” Saul said in a statement.
The Mulberry founder opened the designer shopping village alongside the luxury brand’s Somerset-based factory last July, on the site of a former textile mill alongside the Mulberry factory and factory shop.
Saul no longer sits on the Mulberry board after he fell-out with chairman and chief executive Godfrey Davis in 2002.