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Vans hires Peter Kats as vice president of sales

Footwear brand Vans has hired Converse director Peter Kats as vice president of sales for Europe, the Middle East and Africa.

Kats, who has spent the past five years as licensing sales director at Converse EMEA, will be charged with building and executing the Vans EMEA sales plans and strategy through increasing market share and brand visibility across all channels.

He has also worked at Reebok and Asics.

Vans is owned by brand powerhouse VF Corporation, owner of Timberland, Eastpak and The North Face.

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