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John Lewis breaks sales records

John Lewis has smashed its single day’s sales record during its post-Christmas Clearance.

Sales at the department store chain rose 54% to £27.8m on December 27 compared to the same day last year, which was a Sunday. The figure represented a 30% increase on John Lewis’ previous biggest ever day on December 27 in 2008.

Sales on both December 27 and December 28 beat previous records for a single day’s sales.

For the first three days of the Clearance period, from Monday December 27 to Wednesday December 29, sales were up 26.2%

Nat Wakely, director selling operations for John Lewis, said:  “There has been an overwhelmingly positive response to our Clearance offer with customers queuing outside our shops on the first day in anticipation of the bargains on offer.

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