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John Lewis sales fall 12.6%

Sales at John Lewis fell by 12.6% to £44.41 million for the week ended March 21 due to the warm weather and the shift in the Easter calendar date.

However John Lewis said that fashion sales rose 0.2% over the week, with branded womenswear and accessories standout categories. John lewis said that the sunny weather had helped to kickstart sales of spring stock.

John Lewis said it had managed to capture valuable sales in the lead up to Mothers Day sales and added that its London Oxford Street store along with Peter Jones department store in London’s Chelsea were among the best performing branches over the week.

Simon Fowler, head of internal communications, John Lewis said: “Our focus now shifts from Mother’s Day to Easter, where encouragingly our performance is already ahead of last year, indicating that the later fall of Easter should play to our advantage in the weeks ahead. A focus on outstanding shopkeeping across all areas of the business will stand us in good stead as we prepare ourselves for this important trading peak in this first half year.”

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