John Lewis has clocked up online sales of more than £1bn a year earlier than anticipated.
The milestone - which had been expected in 2014 - comes as John Lewis launches its new multi-million pound web platform. The new site features enhanced functionality including an enhanced wish list function, search history, and more content.
With mobile now accounting for over 25% of traffic to johnlewis.com, the retailer has also revamped its mobile offer to mirror the creative design of the main site, and plans to launch a new app with details to follow later this year.
John Lewis online director Mark Lewis said: “Passing the £1bn milestone almost an entire year ahead of schedule is a fantastic achievement for us, and a reflection of how central online shopping has become to our customers.”