Young fashion brand Juicy Couture is to relocate its London flagship store to Regent Street in mid-July.
The brand’s current flagship store on Bruton Street, Mayfair, will remain open until August 31, 2012.
The new store will be 4,500 sq ft and be spread across two main floors and a mezzanine level and will house womenswear and girlswear as well as baby apparel, accessories, fragrances and jewelry, beginning with the brand’s autumn 12 collection.
The brand’s UK offices, which are currently located at Bruton Street, will also relocate to Regent Street in mid-August.
Juicy Couture will retain its sales showroom at the Hartnell Suites, located at 26 Bruton Street.