Premium womenswear retailer LK Bennett is the latest fashion brand to sign up to the London Designer Outlet (LDO).
LDO, which is set to open in autumn 2013, is London’s first designer shopping outlet and will be based in Wembley.
Other fashion retailers that have already signed up include US-based designer Max Studio, denim brand Guess and young fashion brand Superdry.
“LK Bennett is one of Britain’s premier fashion brands boasting a strong international profile, and will therefore appeal to both the primary catchment and the thousands of tourists that visit Wembley every year,” said Phil Cottingham head of retail at property developer Quintain.
“It is a great addition to the line-up at LDO and we are delighted to have them on board.”