Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

London sales soar 7.5% on weak comps

Retail sales in London rose 7.5% on a like-for-like basis during September compared with the same month a year ago, when sales dropped 0.2% as the banking crisis took hold.

The figure represents the strongest London sales growth since August 2008, according to the BRC-KPMG London Sales Monitor. However retailers have been warned to view the improvement with caution because of weak comparables.

BRC director-general Stephen Robertson said: “This August’s figure was compared with a strong performance a year ago. September’s figure is compared with a very weak performance last year.”

Clothing and footwear sales “picked up” over the month, helped by promotions and discounts and new season ranges.

Upmarket designer fashion and accessories benefitted from strong tourist spend, as a result of the earlier ending of Ramadan this year and sterling’s weakness against the euro which attracted European visitors.

Retail footfall was “slightly down” on a year ago and drier and milder weather this year helped boost trade.

Consumer confidence in the capital picked up in September and London outperformed the rest of the UK which notched up a like-for-like sales rise of 2.8% in September.

Robertson added: “These results offer retailers a glimpse of optimism in the all important run-up to Christmas. But consumer confidence is volatile and could easily slip back.”

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.