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Miuccia Prada, Creative director, Prada

It’s not for nothing that Miuccia Prada is known as the designer’s designer.

Her jolie laide-style often sets the fashion agenda and her influence filters through the fashion hierarchy to touch everything from her rivals’ catwalks to street style.

This year, that influence has been three-pronged. From the soft goth black lace looks and architectural, winged footwear that she championed in her autumn 08 Prada collection to spring 08’s hand-painted florals, her avant-garde designs have captured the zeitgeist and been paid homage to by much of the UK high street.

Prada’s past as a communist and political activist informs her handwriting, which often opposes trends elsewhere and aims to be as different as possible, often placing her in pole position when it comes to trend formulation.

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