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Mothercare records strong first quarter

Mothercare saw like-for-like sales rise 5.1% over the 15 weeks to July 10.

Mothercare, which also owns the Early Learning Centre chain, said that total group sales rose 9.4% over the period. Within that, total UK sales were up 3.1%. International retail sales rose 32.7%.

Mail-order and home shopping sales rose 17.4%.

Mothercare chairman Ian Peacock said: “This has been another strong sales performance with both the Mothercare and Early Learning Centre brands operating well across all channels. Our International franchise business continues to grow rapidly with retail sales up 32.7% boosted by the weakness of sterling and by 30 new overseas store openings in the first quarter. With new stores opened in Eastern Europe and the Middle East in particular, we now have 639 overseas stores trading in 50 countries.”

He added: “The multi-channel UK business again grew like-for-like sales, helped by the performance of Direct, the Early Learning Centre inserts in Mothercare stores and strong sales of summer product. The summer sale is progressing in line with plan and we enter the new season with a clean stock position. Whilst this has been a positive start to the year, we continue to manage the business tightly in an uncertain global consumer environment.”


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