& Other Stories is to open a new store next to Old Spitalfields Market in east London this autumn, as part of a wider expansion in the UK.
The womenswear retailer, which is part of the H&M group, will also open at Liverpool One and in Bristol during the same period, taking its total UK store estate to nine.
The new store at 109 Commercial Street will span three floors and total 6,415 sq ft for womenswear, accessories, beauty products and footwear.
“We’re very happy to grow our London presence further into the buzzing east London areas,” said Sanna Lindberg, managing director of & Other Stories.
The retailer already has a store at Westfield Stratford City.
It launched in 2013 and now has stores throughout Europe, the Middle East, Asia and the US.