Premium denim brand 7 For All Mankind is understood to be eyeing the Regent Street store formerly occupied by George Davies’ womenswear chain GIVe.
GIVe closed its store on Regent Street earlier this month, a year after the venture was launched by Davies. Premium denim brand 7 For All Mankind has taken on the lease, according to reports.
As revealed by Drapers, the denim brand, which is owned by US brand house VF Corporation, opened its first UK store in Westbourne Grove in West London on September 19.
The brand, which has retailer Jospeh as its sales agent, has about 100 UK stockists, not including about 25 Joseph stores. It also has concessions in department stores Harvey Nichols, Harrods, Selfridges, House of Fraser and John Lewis.
Meanwhile, Davies is reportedly in negotiations to exit GIVe standalone stores in Bristol shopping centre Cribbs Causeway, Sheffield shopping centre Meadowhall, and Kingston, Surrey.
He is also thought to have some of the other eight stores under offer to other retailers. All stores could be closed by next summer.